How to instantly boost your average contract value
MasterClass's homepage transformation and the psychology behind each screen
What your prospects really think before you spend another dollar
The outbound method getting 3-5x reply rates while email continues its death spiral.
Why Your Annual Pricing Toggle is Killing Conversions
Higher CTR than ads + captures buyer emails
Feature lists are the conversion killer nobody's talking about
The real reason your CAC is rising (and what to do about it)
TikTok's Viral Engine, Reimagined for B2B: The Substack Growth Case Study
Why successful code pushes are the perfect viral moment
The hidden conversion killer in their "free" plan that's driving users to competitors
The "Fake Automated Email" Hook Bypassing Spam Filters
